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Est. in 2022 and proudly crowdfunded by 200+ Kiwis, Mother Nature’s Jeans® wrap you in cloud‑soft comfort. Grab your pair today while stocks last.
All of our materials are thoughtfully selected to balance luxury, comfort, and environmental responsibility. Prioritizing premium natural fibers like merino wool and cashmere, we create exceptional comfort while minimizing ecological impact—better for you and our planet.
After years of trial and development, which all started in New Zealand, we have discovered and built relationships with a small but tight-knit group of factories that follow our same ethics and principles.
Learn more abut our operations.